CHICAGO--(BUSINESS WIRE)--
Kemper
Corporation (NYSE: KMPR) announced today that it is changing the
name of its Unitrin Specialty business to Kemper Specialty, effective
April 9, 2012.
“This announcement demonstrates continued progress in the rebranding of
our family of companies. The market reception to our Kemper name has
been terrific, and I am pleased with our progress to date,” said Donald
G. Southwell, Kemper’s Chairman, President and Chief Executive Officer.
“Our next step will be the rebranding of the Unitrin Direct business in
the near future.”
While the name is new, Kemper Specialty remains strongly committed to
serving its customers and the agencies that support them. For more
information on the name change please visit kemperspecialty.com
About Kemper
Kemper Specialty is part of Kemper
Corporation and provides personal and commercial auto
insurance to select areas of the non-standard auto market. Kemper is
a diversified insurance holding company with subsidiaries that provide
life, health, auto, homeowners, renters
insurance and other products to the individual and small business
markets. Kemper serves its customers through a network of independent
agents, brokers and career agents, as well as directly to consumers via
direct mail, web, employer-sponsored employee benefit programs and other
affinity relationships.
Additional information about Kemper is available by visiting kemper.com.

Kemper Corporation
Investors:
Diana Hickert-Hill, 312.661.4930
investor.relations@kemper.com
Source: Kemper Corporation